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Tag: Insight

  • Teksight Edge Records Triple Win at LaPRIGA 2025 Awards

    Teksight Edge Records Triple Win at LaPRIGA 2025 Awards

    Teksight Edge emerged as one of the most celebrated agencies at the 10th Lagos Public Relations Industry Gala and Awards (LaPRIGA 2025), recording three wins across six nominations at the ceremony held on Friday, 12 December 2025, at the Shell Hall, MUSON Centre, Lagos.

    Teksight Edge emerged as one of the most celebrated agencies at the 10th Lagos Public Relations Industry Gala and Awards (LaPRIGA 2025), recording three wins across six nominations at the ceremony held on Friday, 12 December 2025, at the Shell Hall, MUSON Centre, Lagos.

    The digital-first communications agency won Best Use of Technology in Public Relations, Best Internal Communications Campaign, and Excellence in Social Media and Artificial Intelligence Innovation in Public Sector Communication. The awards recognise Teksight Edge’s strategic use of data, technology, and insight-led storytelling to deliver measurable impact across corporate and public-sector communications.

    Two of the awards were earned for the Teksight Edge’s leadership on the E1 Lagos GP, where the agency delivered technology-led, data-driven, and socially responsive communications for Africa’s first all-electric powerboat race. The third award recognised its internal communications campaign for a leading corporate client, which strengthened employee alignment, engagement, and organisational culture.

    Other notable recognitions include its nominations in the following categories: Agency of the Year, Rising Star Award (Young PR Professional of the Year) for Doreen Ugbeh, the agency’s Brand Strategist, and Most Influential PR Professional of the Year for Charles Edosomwan, Founder of Africa Tech Radio and Chief Strategist at Teksight Edge.

    Speaking on the recognition, Odinaka Mbonu, General Manager of Teksight Edge, expressed appreciation to clients, partners, and industry peers, stating: “These wins reflect the trust our clients place in us and the commitment of our team to consistently push the boundaries of what communication can achieve. At Teksight Edge, technology, insight, and creativity work together to deliver results that matter. We remain focused on strengthening our capabilities and shaping the future of communication across the continent.”

    LaPRIGA, organised by the Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR), is widely regarded as the industry’s most prestigious platform for recognising excellence in professional practice.

    With three wins and multiple nominations at LaPRIGA 2025, Teksight Edge continues to affirm its reputation as a forward-looking, innovation-driven communications partner, delivering strategic value for brands, institutions, and communities.

  • Integrated Indigo Bags PR Agency of the Year & Most Outstanding Agency in Corporate Communications at Brandcom Awards

    Integrated Indigo Bags PR Agency of the Year & Most Outstanding Agency in Corporate Communications at Brandcom Awards

    Integrated Indigo Limited, one of Nigeria’s leading full-service Public Relations and Strategic Communications agencies, bagged two awards – PR Agency of the Year and Most Outstanding Agency in Corporate Communications- at the 2025 Brandcom Awards ceremony held on Saturday, November 8, 2025, at Landmark Event Centre, Victoria Island, Lagos.

    Now in its seventh edition, the prestigious Brandcom Awards, organised by Brand Communicator, celebrates excellence across the marketing and communications ecosystem, spotlighting brands, agencies, and individuals making outstanding contributions in the industry.

    Speaking on the achievements, the Managing Director/Chief Executive Officer, Bolaji Abimbola, explained that the double recognition reflects the agency’s consistent drive for innovation, strategic excellence, and creativity in delivering measurable impact for clients across industries, as well as a testament to the dedication of its talented team.

    Abimbola further noted that the awards are not just a recognition of past achievements but a motivation to continue raising the bar within the industry.

    “We are deeply honoured to be recognised as ‘PR Agency of the Year’ and ‘Most Outstanding Agency in Corporate Communications.’ These awards reaffirm our belief that meaningful communication, grounded in insight, creativity, and integrity, can inspire trust, transform brands, and drive lasting impact. This win is for our clients, partners, and the entire Indigo team, whose passion and commitment continue to set us apart. This recognition will only inspire us to push boundaries further and continue delivering value that drives results for our clients and communities,” he said.

    Integrated Indigo continues to shape modern corporate communications in Nigeria through data-driven strategies and authentic storytelling, reinforcing its reputation as a trusted partner that delivers impactful campaigns connecting brands with audiences, strengthening reputations, and inspiring change.

  • Feature: A Transformative Path to Self-Discovery and Personal Growth

    Feature: A Transformative Path to Self-Discovery and Personal Growth

    Book title: Journey of Reflection: Discovering the Wisdom Within

    Author: Adeniji Raji, mni

    Year of Publication: 2024

    Pagination: 248 pages

    Publisher: Afem Publishers Limited

    Reviewer: Olutayo Irantiola

    The world is full with lots of distractions in recent years and it has become so easy to lose sight of who we truly are and what we value. Journey of Reflection: Discovering the Wisdom Within is a thoughtful and introspective guide that invites readers to embark on a transformative journey toward self-discovery, personal growth, and inner wisdom. The author offers a deeply engaging and interactive experience, filled with practical exercises, insights, and reflections that help individuals explore their core values, authentic selves, and life’s purpose.

    Adeniji Raji’s “Journey of Reflection” offers a comprehensive exploration of self-discovery and personal growth. The book guides readers through a series of introspective exercises and practical techniques to help them uncover their core values, embrace their authentic selves, and navigate the challenges of life.

    The book opens with a compelling focus on unearthing one’s core values, which serve as the foundation for living a meaningful and authentic life. In the first few chapters, readers are encouraged to reflect on their personal experiences and identify the principles that guide their beliefs and actions. The author emphasizes that core values are not just abstract ideas but the compass by which we make decisions and navigate life’s complexities. This theme sets the tone for the rest of the book, inviting readers to consider what truly matters in their lives and how they can align their actions with their values.

    In his discussion in the chapter titled Unearthing Your Core Values, the author takes a deep dive into the significance of personal values. The author encourages readers to explore their inner selves, reflect on past experiences, and clarify what energizes and motivates them. The chapter also delves into important psychological concepts like empathy, confirmation bias, and the growth mindset, helping readers examine how their beliefs shape their perceptions and interactions with the world

    One of the most powerful aspects of the book is its emphasis on embracing one’s authentic self. Embracing Your Authentic Self, challenges societal expectations and encourages readers to accept themselves fully, including their strengths, passions, and even quirks. This chapter highlights the importance of self-love and self-acceptance, offering practical advice on how to navigate the pressures of conformity and live in alignment with one’s true identity. The author stresses that personal growth is not about becoming someone else but about rediscovering who you are at your core.

    In Navigating Inner Shadows, the book takes a courageous step into exploring the concept of the shadow self—those hidden or repressed parts of ourselves that we often avoid. The author offers a compassionate perspective on how acknowledging and integrating these inner shadows can lead to healing and transformation. This chapter encourages readers to confront past wounds and embrace the wholeness of their being, turning perceived weaknesses into strengths. It’s a powerful reminder that personal growth requires both light and shadow, and that by accepting all parts of ourselves, we can experience greater resilience and empowerment.

    The concept of mindfulness is also a central theme in the book in the chapter, Cultivating Mindfulness and Presence. Here, the author explores how mindfulness practices can deepen self-awareness and enhance overall well-being. Readers are introduced to practical techniques for integrating mindfulness into everyday activities, such as eating, walking, and even working. The emphasis on being fully present in the moment is presented as a key to reducing stress, improving mental clarity, and fostering a greater sense of peace.

    Another standout chapter is Discovering Your Life’s Purpose (Chapter 6), which encourages readers to align their passions, strengths, and values with a greater purpose. The author guides readers through a series of exercises designed to help them identify their unique contributions to the world and pursue a path of fulfillment. This chapter emphasizes that discovering one’s purpose is not a linear journey but an ongoing process of introspection, exploration, and adaptation. Practical tips like journaling, seeking mentorship, and experimenting with new activities are offered to support readers in this process.

    The book also recognizes the importance of relationships and community in personal growth. The chapter, Nurturing Relationships and Connection, highlights the emotional and spiritual benefits of cultivating strong, healthy relationships. It encourages readers to engage meaningfully with others, emphasizing that connection is not only vital for individual well-being but also for creating a supportive environment for growth. The focus on nurturing relationships is a refreshing reminder that personal development does not happen in isolation but in the context of the communities we build around us.

    As the book progresses, it delves into other essential life skills, such as resilience, creativity, and vulnerability. Each chapter offers practical exercises and thoughtful insights to help readers navigate challenges and embrace opportunities for growth. Chapter 8, Embracing Change and Resilience, discusses how individuals can cultivate resilience in the face of adversity, while Chapter 10, Unleashing Creativity and Expression, encourages readers to tap into their creative potential. These chapters provide readers with a toolkit for thriving in a dynamic and uncertain world.

    Journey of Reflection concludes with chapters on gratitude, forgiveness, and spiritual growth, offering a well-rounded exploration of the human experience. The final chapters provide a roadmap for embracing vulnerability and courage, finding balance, and cultivating joy and gratitude. These themes bring the journey full circle, leaving readers with a sense of completion and empowerment.

    Overall, the book is a deeply insightful and practical guide for anyone seeking to live a more meaningful, authentic, and purposeful life. Through its thoughtful reflections, exercises, and exploration of core themes, the book serves as a valuable companion for people who want to live a life of impact.

    Olutayo Irantiola is a writer and literary aficionado. He is a Public Relations Consultant based in Lagos, Nigeria and he can be reached via peodaviescomms@gmail.com

  • “I don’t believe in luck, because luck is just when endeavor meets preparedness” Dr. Ken Onyeali-Ikpe

    “I don’t believe in luck, because luck is just when endeavor meets preparedness” Dr. Ken Onyeali-Ikpe

    Dr Ken Onyeali-Ikpe, immediate past CEO of Insight sits with Chude Jideonwo, for a special episode of #WithChude as he turns 60. On the show, he discussed turning 60 and stepping down as CEO at Insight Redefini, as well as the greatest lessons he has learned in life and marriage. 

    Dr. Ken shared how he was perceived as a ‘lifer’, when he joined the group in 1994, ‘Once I went through the process, the Managing Director then, now the chairman called me a ‘lifer’. This might be because I hit the right note, and they were trying to pull me from an organization that was much bigger than Insight. I had served at Shell and I had the opportunity of staying. So, I left all those privileges to join Insight. I think they saw the conviction, and it took about four months of conversation before I made that decision. When I made the decision, it was clear. Perhaps, the chairman saw through my eye and said ‘this guy is not a passenger; he’s not coming here to pass through.’ I didn’t quite have an interview; it was a series of conversations. I told him what I wanted to do, and how I would do it massively well, and how I was going to hit the rooftop in 5 years. And in five years, I was managing director. I told them I would lead the group when I became the managing director. But I wasn’t boasting, I knew what it required to be there. Therefore, you have to go and get what it requires to be able to take the entitlement. I wasn’t going to do it by voodoo, nor was I going to boast my way into it. I knew I had to do something to build the foundation to put me in the position to do that. Some people will say, ‘you are lucky’, but there’s nothing like luck. Luck is when endeavor meets preparedness. 

    Speaking on what made him decide to leave Shell for Insight, he said, ‘I had been chosen from the National Youth Service Corp camp to serve in Shell, because they were looking for a competitor analyst who had a Masters, and I had a Ph.D. I got my Ph.D. when I was 29. I thought I had escaped NYSC but when I returned to the country, I was told I was still below 30, so I had to go for it. I worked with Shell for one year as a core competitor analyst. So, the assumption was that I was going to be retained, and all the whole conversation happened, but I didn’t wait for that to consolidate when the Insight opportunity came because I’ve always wanted to be the head of a goat instead of the tail of an elephant.” 

    He shared further on how he embraced a value-driven life than profit-driven and how this has helped him to reach the peak in his career. “I have written close to 8 unpublished books because I am very self-critical. I will write a few 200 pages, keep it and say ‘I will come back to it when I retire.’ There are other decisions you can make in your life space to balance it. I made those decisions, and they paid off. I knew that I needed clarity of mind and that I needed to concentrate on work. So, when I was choosing a life partner, for example, I wasn’t going to choose somebody who would also require the kind of help and assistance that I needed. Who would also deal with hygiene issues? So, I made sure that yes, if it was character I was looking for, there was character; if it was integrity, there’s integrity. That’s why partnership is an osmosis. You get something that will strengthen you, not something that takes away from you just because you are looking at things that are ephemeral and, on the surface,’.  

    “People think it’s cold and a little bit burdensome on humanity. But listen, you will pay the price because, by the time the vicissitude of life comes, those things that made you take those decisions that are flimsy will hit you so badly that you will regret whether those decisions have a foundation or not. I’ve just said it. I’m not saying you should become a gold digger, but what are the parameters you are looking for in a partner? Tick them. You will find them both in the ugly and beautiful. You will find them both in unintelligent and intelligent people, so find them in the circumference of what you want. It just takes a bit of design thinking,” he added.