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Tag: Olayinka Ijabiyi

  • FirstBank Partners NTA, others on 2026 Children’s Day Engagements to Inspire Future Leaders

    FirstBank Partners NTA, others on 2026 Children’s Day Engagements to Inspire Future Leaders

     FirstBank, West Africa’s premier financial institution and the leading financial inclusion service provider, is set to commemorate Children’s Day 2026 with a series of sponsored nationwide engagements designed to educate, inspire, and empower children across Nigeria. Through its sponsorship of initiatives organised by the Nigerian Television Authority, Nigeria Future Leaders Festival, Lexicon the Bank reaffirms its commitment to nurturing the next generation of leaders and strengthening its role in sustainable community development.

    The celebrations will kick off with the sponsorship of the NTA Abuja Children’s Day in Abuja and the Youth Edutainment Theatre (YET) Festival in Lagos on 25 May, followed by support for the Nigeria Future Leaders Festival on 26 May. On 27 May, FirstBank will support multiple activities including the Lexicon Children’s Day Games, the NTA Channel 10 Lagos and the NTA Yola Children’s Day Party. Each of these programmes is designed to foster creativity, inclusion, and confidence among children from diverse backgrounds, while promoting learning and aspiration.

    Commenting on the Bank’s support for the initiatives, Olayinka Ijabiyi, Group Head, Marketing and Corporate Communications, FirstBank, noted that the engagements align with the Bank’s strategy on youth development and empowerment. “Children are the foundation of a sustainable and prosperous future. Our support for children on their special day is an intentional investment in nurturing creativity, building confidence, and empowering the next generation with opportunities they need to grow and thrive. We are happy to partner with the Nigerian Television Authority, Nigeria Future Leaders Festival and Lexicon on these engagements to create meaningful experiences that inspire tomorrow’s leaders across the country.”

    The sponsorship of the Children’s Day engagements aligns with FirstBank’s broader Sustainability framework, which prioritises education, health and welfare as key pillars of its impact strategy. The commitment is further reinforced through flagship youth-focused products such as KidsFirst, MeFirst, and Xplore First, which promote financial literacy, encourage savings culture, and empower young people at different stages of growth, ensuring that financial inclusion begins early and evolves with their needs. Beyond Children’s Day, FirstBank will also support the ReadBug Literature Festival 2026, which will be held in Abuja in July.

    FirstBank will continue to invest in initiatives that empower children, enrich families, and contribute to national development, ensuring that every engagement creates value-driven experiences and inspires brighter futures.

  • FirstBank Hosts Nigeria Economic Outlook 2026, Leads Conversation on Economic Growth

    FirstBank Hosts Nigeria Economic Outlook 2026, Leads Conversation on Economic Growth

    FirstBank, West Africa’s premier financial institution and financial inclusion service provider, is pleased to announce the Nigeria Economic Outlook 2026 scheduled to hold on Tuesday, 6 January 2025. The theme of the session is “The Great Calibration: Mastering Resilience in an Era of Asynchronous Growth”

    Nigeria Economic Outlook is an annual customer-facing session which sets the tone on prevailing economic realities, equipping FirstBank customers with insights to navigate the economy effectively at the start of the year. The 2026 edition will review Nigeria’s economic landscape over the past year, provide an outlook for 2026, and deliver expert perspectives on global and domestic trends and their implications for the nation’s economy in the year ahead.

    Commenting ahead of the event, the Acting Group Head, Marketing & Corporate Communications at FirstBank, Olayinka Ijabiyi said, “FirstBank remains dedicated to supporting the growth and development of Nigerian businesses and individuals, and this event is a testament to that commitment. As we welcome the new year, the Nigeria Economic Outlook 2025 will serve as a platform for our customers and stakeholders to learn how to navigate the complexities of Nigeria’s economic landscape in 2026. This initiative aims to help them make informed decisions based on expert recommendations and insights garnered from the session to drive giant transformative progress, allowing both businesses and individuals to thrive in the new year.”

    The session will feature a distinguished lineup of speakers including economic analysts and industry leaders. The keynote address will be delivered by Yemi Kale, Group Chief Economist & Managing Director of Research & Trade Intelligence, Afreximbank.

    Following the keynote, a high-level panel discussion will feature Olusegun Zaccheaus, Chief Economist, PwC; Francis Anatogu, Chief Executive, Transaharan; Professor Bongo Adi, Professor of Economics & Data Analytics, Lagos Business School; Niyi Yusuf, Managing Partner, Verraki; Cheta Nwanze, Lead Partner at SBM Intelligence; Osahon Ogieva, Deputy Managing Director, FirstBank; Ayokunle Ojo, Head, Treasury Sales & Derivatives Marketing, FirstBank; and Laura Fisayo-Kolawole, Head, Equities and Alternative Solutions, First Asset Management. The panel discussion will be moderated by Chike Uzoma, Head, Strategy & Corporate Development, FirstBank.

    To be a part of the session, interested participants can register and participate via https://firstbanknigeria.zoom.us/webinar/register/WN_PvQyniM4Rpmp1HqQoqbPvQ

    As the partner of first choice for personal, business and corporate financial decisions, FirstBank will continue to support Nigerians in achieving their financial aspirations, driving growth and prosperity across the nation, and shaping a brighter economic future for all.

  • FirstBank Introduces Exclusive 500-Seater Bleacher at Carnival Calabar & Festival 2025

    FirstBank Introduces Exclusive 500-Seater Bleacher at Carnival Calabar & Festival 2025

    FirstBank, West Africa’s premier financial institution and financial inclusion services provider, has officially announced its sponsorship of the Carnival Calabar & Festival 2025, unveiling a landmark addition set to redefine the carnival experience — the first-ever private premium seating area at the event.

    The highlight of FirstBank’s participation is the construction of a 500-seater premium bleacher, designed to provide comfort, safety, and an elevated viewing experience for carnival enthusiasts.

    Speaking on the sponsorship, the Acting Group Head Marketing and Corporate Communications, FirstBank, Olayinka Ijabiyi, noted that the carnival aligns with the Bank’s First@Arts Initiative, a platform dedicated to supporting the creative arts value chain across Nigeria. He said, “We recognise the transformative power of the arts, including carnivals, in inspiring people and strengthening national unity. For more than 131 years, we have supported platforms that promote self-expression, social reflection and cultural exchange. Our investment in the Carnival Calabar & Festival demonstrates our commitment to preserving the nation’s rich cultural heritage through First@Arts.”

    “As part of our sponsorship this year, we are introducing the first-ever private 500-seater premium bleacher to further elevate the carnival experience. This exclusive seating is designed to provide exceptional comfort and an unforgettable viewing experience for attendees,” Ijabiyi added.

    The Chairman of the Cross River State Carnival Calabar Commission, Gabe Onah, also commented on FirstBank’s sponsorship. “FirstBank’s involvement is a strong demonstration of private-sector support for culture and tourism. This partnership not only enhances the overall quality of the carnival but also strengthens its global appeal,” he said.

    The Carnival Calabar & Festival 2025 is officially marketed by Okhma Global Limited, the appointed Official Marketer responsible for brand partnerships, promotional engagements, and ticket sales. Okhma Global Limited has partnered with the Cross River State government in delivering Carnival Calabar & Festival for over ten years, playing a key role in strengthening the carnival’s commercial growth and global visibility.

  • Lagos, FirstBank, Guinness, The Address Homes, Swedish Government, Gobet247, Utilita, others Lead 9th AFRIMA Sponsorship Line-Up

    Lagos, FirstBank, Guinness, The Address Homes, Swedish Government, Gobet247, Utilita, others Lead 9th AFRIMA Sponsorship Line-Up

    The Lagos State Government, First Bank of Nigeria, Guinness Nigeria, The Address Homes, the Government of Sweden, Gobet247 and several other major organisations have thrown their weight as sponsors behind the 9th edition of the All Africa Music Awards (AFRIMA), scheduled to hold from January 7 to 11, 2026, in Lagos.

    AFRIMA, in partnership with the African Union Commission (AUC), unveiled its strong list of sponsors and partners, showing growing confidence in African music as a major cultural and economic force.

    The 9th edition, themed “Unstoppable Africa,” has attracted support from key sectors including finance, real estate, beverages, digital platforms, media, hospitality and international cultural institutions.

    Following the acceptance of Lagos State Government of the offer from the African Union, Lagos will once again serve as the Official Host City, reinforcing the state’s position as Africa’s leading creative and entertainment hub. With the strong backing of the awards from the Federal Government of Nigeria, the 9th AFRIMA promises to be hugely successful. The African Union Commission remains AFRIMA’s legacy Institutional Partner, supporting its mission to promote African music and culture across the continent and beyond.

    At the top level of sponsorship, fast-growing digital payments and lifestyle platform Utilita and leading gaming and entertainment brand Gobet247 are headlining the event as National Gold Sponsors.

    At the Silver level, First Bank of Nigeria, Lagos State Internal Revenue Service (LIRS) and The Address Homes have been confirmed as National Silver Partners. Guinness Nigeria joins as the Official Beer Sponsor, bringing added energy to this year’s festivities. AFRIMA also welcomes international cultural support from the British High Commission in Nigeria and the Embassy of Sweden, both serving as Cultural Exchange Partners.

    In travel and hospitality, Wakanow, Pan Atlantic Travels and Dorf Travels & Tours Ltd have been named the Official Travel Partners. Vaniti Lagos and Knowhere Restaurant will host nominees and special guests as Hospitality Partners. Popular youth culture platform Mainland Block Party Lagos is also supporting the celebration, adding street culture and community energy to the awards week at the AFRIMA Music Village holding at Ikeja City Mall on Friday, January 9,2026.

    AFRIMA has also confirmed a strong coalition of leading media organisations across radio, television, digital platforms, print, and Out-of-Home (OOH) channels as its Official Media Partners for the 9th Edition. These include DSTV/Multichoice, HIPTV, Afro Music Pop, Base FM, Beat FM, Classic FM, Hot FM, Kennis FM, Lagos Talks, Inspiration FM, Traffic Radio, Radio Lagos, Eko FM, and Lasgidi FM.

    Others on the partnership roster are The Culture Newspapers (TCN),Legit.ng, Max FM, Nigeria Info, Nigezie, Television Continental (TVC), and Yanga FM, along with top OOH companies led by MotoMedia, Yartview Ltd, Optimus Exposure, Plural Media, Folham Nigeria Limited and Nimbus Media.

    Speaking on FirstBank’s support, Olayinka Ijabiyi, Acting Group Head, Marketing and Corporate Communications at FirstBank, said the partnership aligns with the bank’s long-standing commitment to Africa’s creative industry.

    “At FirstBank, we are dedicated to promoting Africa’s vibrant creative industry, and our partnership with AFRIMA reflects this commitment. Through our First@Arts initiative, we have consistently supported projects across the creative value chain, nurturing talent and enabling production. In doing this, we preserve Africa’s rich cultural heritage while promoting unity, education and entertainment.”

    From the international community, H.E. Anna Westerholm, Ambassador of the Kingdom of Sweden to Nigeria, said, “Sweden is proud to join AFRIMA in celebrating the richness and global impact of African music. In 2026, we will mark 65 years of diplomatic relations with Nigeria, highlighting our strong ties. As the world’s third-largest music exporter, we believe in the power of collaboration and idea exchange. This partnership enhances our cultural and business connections, and we look forward to a meaningful week supporting the creative industries.”

    Also speaking, Yinka Bakare, Marketing and Innovations Director at Guinness Nigeria Plc, said the brand’s involvement reflects its deep roots in African culture.

    “Guinness has been woven into Africa’s most iconic cultural moments for decades, and our sponsorship of AFRIMA’s 9th edition reinforces that heritage. AFRIMA celebrates the extraordinary artistry that defines Africa, and we are proud to support a platform that showcases the continent’s greatness to the world.”

    Founder and Chairman of The Address Homes, Dr. Bisi Onasanya, described AFRIMA as an important platform for African creativity, collaboration and cultural identity expressions.

    “AFRIMA represents the spirit of African excellence and innovation. At The Address Homes, we believe that culture, creativity and enterprise must work together to drive sustainable growth. Supporting AFRIMA is our way of building and investing in Africa’s talents, strengthening cultural pride and opening new opportunities for creative young people and business partnerships across the continent.”

    Speaking during the sponsorship announcement in Abidjan, Cote d’Ivoire, Ms. Edwidge Goli, Director of Partnerships at AFRIMA, described the sponsorship line-up as a strong vote of confidence in African music.

    “This is more than sponsorship. It is a historic show of belief in the power of African music, the brilliance of our talents and the future of our creative industries,” she said.

    She thanked the Lagos State Government for hosting the event again and praised the commitment of the Gold and Silver sponsors, as well as international partners and media organisations.

    The 9th AFRIMA will commence with the Nominees and Guests Welcome Soirees scheduled on January 7. This will be followed by the Africa Music Business Summit (AMBS) on January 8 at the Eko Convention Centre, Eko Hotels and Suites, Lagos, Nigeria.

    AFRIMA Music Village Concert and Diamond Showcase will take place on January 9 at the Ikeja City Mall, leading up to the grand Awards Ceremony on January 11 at the Eko Convention Centre at Eko Hotel, Lagos, Nigeria. Red carpet starts at 3:30 pm (WAT).

    The awards ceremony, along with major live performances, will be broadcast to audiences in over 84 countries worldwide.

  • FirstBank Announced as Sponsors for Calabar Entertainment Conference

    FirstBank Announced as Sponsors for Calabar Entertainment Conference

    Hit FM, the leading radio station in Cross Rivers state, and organizers of Calabar Entertainment Conference (CEC) has announced First Bank of Nigeria Limited as official bank partners for the flagship youth engagement program in the Creative Sector.

    CEC has held every year since 2017, and now in its 9th year, executive producer and CEO of Hit FM, Patrick Ugbe says the creative sector “has not been in more urgent need of interventions that facilitate capacity building, funding, distribution, and thought leadership.”

    This year’s event will hold on the 17th and 18th of October at Hogis Royale, Calabar, Cross River State, bringing together young talents, industry leaders, investors, and policymakers to explore opportunities, tackle challenges, and chart pathways for sustainable growth within Nigeria’s dynamic creative economy.

    FirstBank’s partnership underscores the bank’s long-standing commitment to supporting youth empowerment, innovation, and entrepreneurship across diverse sectors. 

    Ugbe adds: “By coming on board as the Official Bank, FirstBank further demonstrates its role as a catalyst for growth, providing financial inclusion and fostering creativity among young Nigerians. “

    “We are thrilled to welcome FirstBank as the Official Bank of the Calabar Entertainment Conference. Their support not only validates the importance of the creative sector in driving national development but also provides a strong platform for youth to access resources, knowledge, and networks that will help transform their ideas into sustainable ventures”.

    Also speaking on the partnership, Olayinka Ijabiyi, the Acting Group Head, Marketing and Corporate Communications, FirstBank, stated, “At Firstbank, we are passionate about supporting platforms that empower young people and nurture talent. Our partnership with the Calabar Entertainment Conference aligns with our drive to promote innovation, creativity, and entrepreneurship as key drivers of Nigeria’s future”.

    “Through our First@Arts initiative, which is geared at consolidating support for the creative arts, we are leveraging platforms like the Calabar Entertainment Conference to enable our stakeholders to explore the wealth of opportunities that the creative industry has to offer.”

    The two-day event will feature keynote addresses, masterclasses, panel discussions, and networking sessions designed to inspire and equip participants to maximise the opportunities in the creative industry.

  • FirstBank Champions Inclusive Fintech Innovation at Canada-Africa Fintech Summit (CAFS 2025)

    FirstBank Champions Inclusive Fintech Innovation at Canada-Africa Fintech Summit (CAFS 2025)

    FirstBank proudly sponsored the recently held Canada-Africa Fintech Summit (CAFS 2025), which took place from August 5–8 at the Sheraton Centre in Downtown Toronto. Convened by Dr. Segun Aina, President of the African Fintech Network, CAFS 2025 was a landmark event that united fintech leaders, regulators, startups, and investors from Africa and Canada to explore scalable digital solutions, encourage investment, and promote inclusive economic development across both continents.

    As a legacy institution with over 131 years of leadership in financial services, FirstBank’s sponsorship highlights its commitment to fostering cross-border collaboration, financial inclusion, and forward-thinking innovation in the global fintech landscape. Olayinka Ijabiyi, Ag. Group Head, Marketing and Corporate Communications at FirstBank, stated, “Our support of CAFS 2025 reflects our belief that collaboration between African and Canadian fintech ecosystems can lead to transformative innovations. FirstBank is proud to help shape that future.”

    During a high-level panel discussion with Rudy Cuzzeto, MPP for Mississauga–Lakeshore, and David Stevenson, Country Director for the United Nations World Food Programme (Nigeria), Chuma Ezirim, Group Executive for E-Business & Retail Products at FirstBank, stressed the significance of digital collaboration in Africa’s financial ecosystem. “We’re building APIs that understand regulatory bifurcation, who has access to what, and why.

    The technology is the easy part. The real challenge lies in maintaining security, consent, and performance,” he explained. “In Nigeria, fintech has evolved beyond disruption to convergence, integrating banks, fintechs, and regulators into an agile and accountable ecosystem.” He further emphasized that regulatory clarity is essential for building public trust and attracting private investment in fintech, stating, “The more we collaborate, the more lessons we learn, and the greater the benefits for consumers.”

    In a separate panel discussion, Rachel Adeshina, Chief Technology Officer at FirstBank, shared insights on harnessing AI to enhance credit access for the underbanked. “We’re addressing data poverty by using AI to interpret alternative data, allowing us to lend to individuals who might otherwise be invisible to the traditional credit system,” she noted. Adeshina highlighted that FirstBank has disbursed over ₦1 trillion in digital loans through this AI-driven model, achieving a remarkable repayment rate of over 99%.

    “This innovation was enabled not only by technology but also by a supportive environment, including API banking regulations, data privacy laws, and a shift from account-based to wallet-based banking,” she added. She also underscored the importance of scalability through collaboration, stating, “In a fragmented continent like Africa, digital scale will come from interoperability. Connecting the 54 markets is the next big challenge, and fintechs are ideally positioned to lead that initiative.”

    The summit formed part of Canada’s broader Africa Strategy, aimed at fostering economic partnerships, digital cooperation, and innovation exchange. As Africa’s digital finance ecosystem continues to grow and Canada develops its own open banking framework, events like CAFS 2025 provide a timely platform to align strategies and ignite collaborations.