News Wings

Tag: Chief Operations Officer

  • Public attitude data are key to building resilient, competitive businesses, Afrobarometer tells private-sector leaders

    Public attitude data are key to building resilient, competitive businesses, Afrobarometer tells private-sector leaders

    …At the event, Afrobarometer presented data on economic and social conditions tailored for private-sector stakeholders and highlighted the role of citizens’ lived experiences and perceptions in shaping consumer behaviour

    Afrobarometer is urging private-sector leaders and investors across Africa to integrate public attitude data into their decision making, as citizen perspectives are essential to building resilient, competitive, and future-ready enterprises.

    This call came through strongly as Afrobarometer engaged business leaders, investors, policy makers, regulators, and innovators at the CEO Conclave and Investors Forum 2026 in Nairobi, Kenya. The forum, convened by the Africa Asia Middle East Chamber of Commerce (AAMECC), brought together about 100 leaders from across the business ecosystem to explore opportunities for investment, innovation, and cross-border partnerships.

    At the event, Afrobarometer presented data on economic and social conditions tailored for private-sector stakeholders and highlighted the role of citizens’ lived experiences and perceptions in shaping consumer behaviour, investment climates, and business performance.

    “The environments in which you operate are shaped by the expectations, frustrations, resilience, and aspirations of people,” said Felix Biga, chief operations officer for Afrobarometer. “Citizen experiences and perceptions of economic conditions, trust in institutions, access to services, and lived realities all influence market behaviour, investment climates, and ultimately business success.”

    Participants echoed the value of integrating citizen-centred data into business planning.

    “As Africa emerges as a significant frontier for economic growth, those who lead will be organisations prioritising insights derived from robust data, particularly citizen-centred data,” said Peter Mutinda, president of AAMECC.

    “What is most important to me in business, especially when working with African partners, is starting with data, then building connections and cooperation, and only then moving into the details and country-specific specialisations,” said Pawel Zarzecki, an export manager at Bart, a health-focused manufacturer.

    Eve Mischeki from the Women in Business network also underscored the relevance of the findings presented by Afrobarometer.

    “As a woman in business, I see strong synergy with Afrobarometer’s data, particularly in the key priorities it highlights, which closely reflect the realities we navigate,” she said.

    This engagement forms part of Afrobarometer’s broader effort to deepen collaboration with business leaders through a series of targeted dialogues aimed at increasing awareness of its data and co-creating solutions that respond to both business and societal priorities.

  • JMG and Jamara Launch J-Women Impact Network at International Women’s Day Celebration

    JMG and Jamara Launch J-Women Impact Network at International Women’s Day Celebration

    To commemorate International Women’s Day 2026, JMG Limited, Nigeria’s leading provider of integrated electro-mechanical solutions, in collaboration with its sister company Jamara Home, hosted a special celebration for its female employees in Lagos, where the organisations unveiled the J-Women Impact Network (J-WIN) a new initiative designed to promote mentorship, collaboration, and professional development among women across both companies.

    The event, which held at the Radisson Blu Hotel, Ozumba Mbadiwe, Lagos, brought together women from JMG and Jamara in an atmosphere of inspiration, reflection, and shared experiences. The celebration aligned with this year’s International Women’s Day theme, “Give to Gain,” which emphasizes the power of support, generosity, and collective advancement in building stronger workplaces.

    Speaking during the event, Chief Commercial Officer of JMG Ltd, Mr. Rabi Jammal, commended the women across both organisations for their dedication and the critical role they play in the companies’ continued growth and success.

    According to him, empowering women within the workplace is essential for building resilient organisations and driving sustainable progress. He noted that initiatives like J-WIN are designed to create opportunities for women to connect, support one another, and grow both professionally and personally.

    The J-Women Impact Network (J-WIN) was officially launched by Mr. Jammal alongside Chief Operations Officer, Mr. Christian G. Kozma, marking a significant step in strengthening internal support systems for women within the organisations.

    Also speaking at the event, Chief Human Resources Officer, Mrs. Gloria Ibeziako, encouraged employees to actively engage with the new network, describing it as a platform that will enable women to build meaningful relationships, access mentorship opportunities, and support one another in their professional journeys.

    In her keynote remarks, Adeyanju Olomola encouraged participants to embrace the power of giving, noting that women thrive when they invest in their personal growth while also uplifting others.

    Activities during the event included interactive engagements, a Pass the Mic session that allowed participants to share personal experiences, and a fireside chat focused on leadership, growth, and navigating career journeys. The fireside conversation featured Adeyanju Olomola, Lead Coach and CEO of The Source Coaching Ltd, the lead speaker, alongside Gloria Ibeziako, Chief Human Resources Officer, and Nneka Jethro-Iruobe, a seasoned human resource professional and Happy Employee advocate. The session was moderated by Oluwatomi Faniran, who guided the discussion around mentorship, resilience, and the importance of creating supportive professional networks for women.

    The International Women’s Day celebration by JMG Limited and Jamara Home not only honoured the contributions of their female workforce but also reinforced the organisation’s commitment to promoting inclusive workplaces where women are empowered to thrive, lead, and create lasting impact.           

    Jamara Home’s product range includes televisions, refrigerators and freezers, audio systems, gas cookers and other cooking appliances, air conditioners, washing machines, and power solutions, available at www.jamarahome.com.

    JMG’s expertise spans JMG Power, electrical infrastructure, vertical transportation, cooling systems, and air compressors, also provides clean energy solutions, offering solar and cost-effective hybrid options including,  Lithion inverters and batteries since 2018, as well as Livfast inverters & batteries in 2022.

  • Lagride Secures $100 Million UBA Facility to Expands EV Charging Infrastructure and Transform Lagos Drivers into Asset Owners and Mobility Investors

    Lagride Secures $100 Million UBA Facility to Expands EV Charging Infrastructure and Transform Lagos Drivers into Asset Owners and Mobility Investors

    ….Facility to Scale Drive To Own Programme and Create a New Class of Mobility Investors in Lagos

    Lagride has secured a 100 million dollar financing facility from United Bank for Africa to expand its Drive To Own programme and enable 3,500 Lagos drivers to transition from daily earners into long-term asset owners, business operators and mobility investors. The partnership strengthens Lagos State’s transportation ecosystem and accelerates the shift toward a structured, technology-enabled and financially bankable mobility sector.

    Over the past 10 months, Lagride has rebuilt its entire onboarding and operational system for drivers, known as Lagride Captains. The platform introduced a performance-led Drive To Earn structure supported by weekly and monthly rental models. This system has generated consistent 90-day usage and repayment data across the fleet, allowing United Bank for Africa and other financial institutions to assess driver performance with accuracy, confidence and transparency.

    Eligibility for the Drive To Own programme is based on clearly defined performance thresholds, repayment discipline, safety compliance and service consistency. Through this approach, Lagride has emerged as the most structured, data-driven and credit-ready mobility platform in Nigeria, setting a new benchmark for bankable driver financing and asset ownership.

    “Transportation is the backbone of Africa’s economic future, and platforms like Lagride are creating the blueprint for how African cities can build modern, technology-driven and people-centred mobility systems.”

    EV Infrastructure Expansion

    As part of the milestone, Lagride also unveiled an expanded electric vehicle charging facility in Alausa, Lagos, reinforcing its long-term commitment to clean, future-ready mobility. The expanded infrastructure is designed to support the growing electric vehicle segment within Lagride’s fleet, reduce operational downtime and enable more efficient, sustainable transportation at scale. By pairing driver financing with practical EV infrastructure, Lagride is positioning itself as a mobility platform built not just for today’s Lagos, but for the next generation of urban transport.

    Chairman’s Vision: From Drivers to Investors

    Speaking on the landmark partnership, Chief Diana Chen, Chairman, Lagride, stated that the ultimate goal of the Drive To Own programme is not to keep drivers behind the wheel indefinitely, but to move them up the economic value chain.

    She explained that Lagride is intentionally designed to help drivers evolve from operators into owners, and ultimately into investors and partners managing multiple vehicles and teams of people.

    “Lagride was created to give Lagos a modern, disciplined and technology-driven mobility system while ensuring that drivers are not left behind. The goal is for drivers who we call Captains to become business owners, fleet partners and mobility investors, not just drivers. This 100 million dollar partnership with United Bank for Africa moves thousands of captains closer to owning productive assets, managing multiple cars and building stronger financial futures. It is a major step forward in our commitment to driver prosperity and the future of smart mobility in Lagos.”

    She noted that the Drive To Own programme is a starting point, not an endpoint, laying the foundation for long-term enterprise building, governance and scalable wealth creation within the mobility sector.

    UBA’s Perspective

    Delivering remarks at the event, Oliver Alawuba, Group Managing Director and CEO, United Bank for Africa, shared a personal reflection on his father, who had been a professional driver. He spoke about transportation as a source of dignity, livelihood and social mobility, and why UBA considers the sector critical to inclusive economic growth.

    He also recounted his reaction when Chief Diana Chen first shared the Lagride vision, describing it as clear, ambitious and strongly aligned with UBA’s commitment to financing real-sector projects that create jobs, build assets and deliver long-term economic impact.

    According to him, Lagride represents the kind of transformational, well-governed and data-backed initiative that UBA exists to support across Africa.

    Event Speakers and Signatories

    The event featured contributions from key stakeholders across Lagride, UBA and CIG Motors Group, including:

    • Chief Diana Chen, Chairman, Lagride; Ademola Adeyemi, Lagride Academy and Driver Management Team Lead; Dorathy Akpan Etim,  Lagride Captain on the Drive To Own Scheme with UBA; Brigadier General Chukwuemeka Udaya, Special Adviser to the Chairman on Government Relations, who signed on behalf of CIG Motors and Ifeanyi Abraham, PR Director, Lagride, who hosted the event

    Other Dignitaries in Attendance

    Also present were senior executives and leaders from UBA, Lagride and CIG Motors Group, including:

    Wei Bin, Chief Operations Officer, Lagride; Babatunde Ajayi, Head of SME Banking; Alero Ladipo, Group Head, Marketing and Corporate Communications; Olufemi Osobajo, Head of Segments and Channels Marketing; Olufemi Bamigbetan, Head, REDTV
    Ramon Nasir, Head of Media Relations; Abiodun Coker, Media Relations and Adetola Adeduwon, Head of Events

    From CIG: Eniola Olutimehin, Chief Operating Officer, CIG Motors; Dr Ram, Chief Financial Officer, CIG ; Mrs Manyo Pam, General Manager, Operations, CIG; Mr Martin, Managing Director, Gree and Mr Roamen, Managing Director, Lontor.

    The partnership underscores a shared commitment by Lagride, United Bank for Africa and CIG Motors Group to build a disciplined, scalable and investor-ready mobility ecosystem where drivers can grow into business leaders, asset owners and long-term partners in Lagos’ transportation future.

  • CNN’s African Voices Changemakers meets the couple behind Flytime Fest

    CNN’s African Voices Changemakers meets the couple behind Flytime Fest

    In the latest episode of African Voices Changemakers, CNN’s Larry Madowo meets Cecil and Keke Hammond, who run Rhythm Unplugged and Flytime Fest, a concert where many now world-famous Nigerian artists performed for the first time. CNN got front row seats to Flytime’s 20th anniversary show and spoke to the power couple about their impact on the global Afrobeats movement.

    Cecil Hammond launched Flytime’s flagship show, a one-night concert called Rhythm Unplugged, in 2004. He explains that this pioneered and revolutionised the rise of Nigerian music, saying, “Most of the big artists you have today, Flytime actually started their first individual shows. Nobody ever used to do that, and it was a big risk we were taking.”

    Cecil tells Madowo about how they devised the idea for Rhythm Unplugged, “Rhythm Unplugged came about 20 years ago when I realised there were no concerts for mainstream artists. We had to find a platform for them to come perform and for the audience to come see their favourite artists basically. Back then comedy was way bigger than music.”

    He explains that once people started listening to more Nigerian music, radio stations had a demand for more music and artists. He says, “The first show we had over 30, 40 artists and comedians literally on the first show. And it was sold out. We had our next show three months later, and the next show four to six months later because it kept on being a success, a success, a success. And it just shows that this is what people, Nigerians wanted to see.”

    Long before becoming Flytime’s Chief Operations Officer, Keke Hammond says she admired the brand’s dedication to promoting Nigerian talent and got her first Flytime experience around 2007. She tells Madowo, “I’d heard about the franchise, about Rhythm Unplugged and how it was this platform for comedians and Nigerians to perform and how there’s been nothing like it in the Nigerian scene. And most importantly, he didn’t have international artists on the bill deliberately, and I loved that.”

    In Lagos, Flytime Fest is already a Detty December staple, and Cecil and Keke aimed to seal their legacy with their 20th anniversary show. Keke discusses the importance of this celebration to commemorate the contributions Flytime has made towards Nigerian music, “There are so many different things that Rhythm Unplugged and Flytime Fest has contributed to, where Afrobeats is now from a global standpoint. I would say that I’ve seen that growth from our point of view as well as from the artist’s point of view. And then there’s also now the inclusion of international artists. Why? Because our artists are global, right? And so, if our artists are going to the US or to the UK or to Asia, why can’t we also bring the people that they’re working with who they are featuring on their music to Nigeria as well.”

    Nigerian artists like Davido, Tems, and others are making waves outside the country. They’ve sung on stages around the world, but before the global acclaim, Flytime was a starting point. Cecil reminisces on the array or performers he has witnessed at Flytime over the years, “I’ve seen over 300 artists perform on our stage, and only like 10 to 20 or 20% of them are still around right now.”

    Keke continues on Davido’s journey, “If we think about someone like Davido, he started when he was very young, but didn’t have the platform. Thankfully there was a place like Rhythm Unplugged, which was his first stage. So, we want to continue to be a part of those stories because they are so beautiful.”

    The Hammonds say they invest a lot of resources to provide the artists and the crowd with a memorable experience. Keke elaborates, “Our artists are global, right? And they’re performing at like Madison Square Garden, the O2 and things like that. So, when they come here, they don’t want to reduce their production quality. So, the onus on us to make sure that we get the equipment from wherever to be able to deliver that same quality.”

    Looking to the future, the couple say they wish to progress by expanding outside of Nigeria, “I would say that our evolution is evolving, right? Beyond just the curation of festivals. There are other ecosystems that will be integrated into the creation or curation of events.”

    African Voices Changemakers airs on CNN International at the following times:

    Saturday 8th March 2025 at 0830 WAT and 1200 WAT

    Sunday 9th March 2025 at 0430 WAT and 1800 WAT

    Monday 10th March 2025 at 0300 WAT

    Saturday 15th March 2025 at 0730 WAT and 1100 WAT

    Sunday 16th March 2025 0330 WAT and 1800 WAT

    Monday 17th March 2025 0300 WAT

  • “Investment and Collaboration Are Essential for Telecoms to Keep Enabling Other Industries”– Airtel CEO Carl Cruz

    “Investment and Collaboration Are Essential for Telecoms to Keep Enabling Other Industries”– Airtel CEO Carl Cruz

    Carl Cruz, Chief Executive Officer of Airtel Nigeria, has emphasized the critical importance of creating an investment-friendly environment to sustain the role of the telecoms industry in driving digital inclusion and economic growth in Nigeria. This was remarked at the Telecoms Industry Townhall, themed ‘Two Decades After: What Next for the Telecoms Industry’, on Tuesday, August 13, 2024.

    The hybrid event, organized by the Financial Derivatives Company (FDC), took place at Four Points by Sheraton Hotel, Victoria Island, Lagos, brought together industry leaders to discuss the future of Nigeria’s telecommunications sector.

    Aside from Mr Cruz, the panel also featured Karl Toriola, Chief Executive Officer, MTN Nigeria; Kazeem Oladepo, Chief Operations Officer, IHS Towers; Funke Opeke, Chief Executive Officer, MainOne; and Olatunji Bello, Chief Executive Officer, Federal Competition & Consumer Protection Commission (FCCPC).

    During the event, Carl Cruz discussed challenges and ways forward for the telecoms industry, highlighting the need for an atmosphere that would encourage investors to help telecom operators thrive. Telecom, he explained, is an enabler for digital inclusion and economic growth.

    Mr. Cruz said, “One of the major challenges faced by the telecoms industry is the issue of security. The cases of sabotage and fiber theft on a monthly basis are over a thousand.  Now, capital being invested in Nigeria is being compared to capital being invested in other countries due to some of the impacts of these challenges. However, At Airtel, we understand that investing in infrastructure can be challenging, so we adopt a forward-looking approach as we believe that a country’s growth is significantly boosted by substantial investments. To illustrate this, I’m pleased to share that Airtel has established a digital lab here in Nigeria, serving our operations across the 13 other countries where we have a presence.”

    Mr. Cruz further underscored the necessity of a strong regulatory collaboration to support industry growth.

    “Industry collaboration with regulators is also very essential for the country to progress. It is therefore imperative for players in the telecoms industry to engage in constant communication with our regulators, especially to address the limiting factors affecting the telecoms business.  On this note, I can say that Airtel and other operators in the telecoms industry are currently doing this and are optimistic about favorable deliberations and outcomes that will boost the success of the telecoms industry,” he said.

    Other industry leaders also contributed their perspectives on the telecoms industry as it relates to the financial sector and other business areas such as aviation and banking. Some of these speakers include Chief Executive Office, Nigerian Exchange Group (NGX Group), Temi Popoola; Special Adviser to the President on Industry, Trade, and Investment, John Uwajumogu; and Special Adviser to the Honorable Minister of Finance, Budget and National Planning, Armstrong Katang.

  • 9mobile announces Obafemi Banigbe as new CEO

    9mobile announces Obafemi Banigbe as new CEO

    Emerging Markets Telecommunication Services Limited (EMTS), operating as 9mobile, has appointed Obafemi Banigbe as its new Chief Executive Officer.

    This announcement marks a significant step in the company’s ongoing business transformation efforts.

    Banigbe succeeds Juergen Peschel, the outgoing CEO, who will continue to support the transformation process as a Consultant.

    Banigbe possesses extensive experience at the C-suite level and brings a profound comprehension of the intricate African business landscape, emphasizing the critical translation of business objectives and commercial imperatives into comprehensive strategies that drive successful execution.

    Banigbe commenced his career in the telecoms industry at Celtel now known as Airtel Nigeria as the Director of Operations, preceded by significant contributions at Ericsson across various roles within the Sub-Saharan Africa Market Unit, culminating in the esteemed role of Network Support Group Manager for Access and Transport Networks.

    He was previously the Chief Operations Officer at Millicom Ghana, charting the operational strategy for the business in Ghana. His journey within the Millicom Group spans pivotal positions such as Interim CEO and earlier responsibilities as Chief Technical Officer for Millicom Ghana and Millicom International Cellular Tanzania.

    Banigbe’s diverse international experience transverses countries such as the United States and several African countries. He was previously the Managing Partner and Co-Founder at Silver Rock Technology Services Ghana, a strategic advisory firm specializing in the Telecom, Media, and Technology sectors. He also served as a Non-Executive Director at Amplitude Telecoms, a tower infrastructure provider in Nigeria.

    As an Advisory Board member for Telecel Group, Banigbe played a pivotal role in guiding the group’s successful acquisition of Vodafone Ghana. He further enriches his advisory portfolio by contributing insights to Nsano Group, a leading Fintech platform operating across multiple African countries, and previously lent his expertise to the Kirusa group in New Jersey, USA, providing invaluable guidance on product development and market entry strategies.

    Board of EMTS (9mobile) said, “We are excited about the possibilities that lie ahead and the positive impact that Obafemi will have on shaping the future of 9mobile. He brings along the vision, passion and years of experience from diverse environments, which will consolidate our priorities to provide superior customer experience and sustained network quality.

    Obafemi is expected to work closely with the Board of Directors and all stakeholders to define credible and achievable long-term business plans, through the introduction of solutions to address the evolving needs of the Nigerian telecommunication market.”

    “The Nigerian telecoms industry is characterized by strong competition, but it is also an industry that provides opportunities for different stakeholders. I am delighted to join the 9mobile family and I look forward to using my experience and unique value propositions to lead the company in the next exciting phase of its journey. The goal is to build on the existing foundation of the company to create value that will transform the Nigerian telecoms sector. Banigbe said.”

    Banigbe holds a Bachelor of Engineering in Electrical and Computer Engineering from the Federal University of Technology Minna, Nigeria. He augmented his expertise through the Ericsson Management Development Program, the Advanced Management Program at the London Business School, and culminated his academic journey with an MBA from Manchester Business School, U.K. He also served as Senior Partner: Strategy and Technology with Africa Context Advisory partners before his appointment by 9mobile

  • Liquid C2 and INOVO partnership enables African contact centres to effortlessly boost Customer experience (CX) through a flexible, fully integrated cloud solution

    Liquid C2 and INOVO partnership enables African contact centres to effortlessly boost Customer experience (CX) through a flexible, fully integrated cloud solution

     Liquid C2, a business of Liquid Intelligent Technologies (Liquid) , a pan-African technology group, has partnered with INOVO to offer its omnichannel cloud contact centre to clients in Zimbabwe, Zambia, Kenya, Rwanda, Uganda, and South Africa.

    INOVO’s cloud contact centre solution enables businesses to easily optimise channels, supporting processes, data and their workforce to drive efficiencies and boost the customer experience. The solution is completely flexible and scalable, allowing businesses to securely add functionality as they need it.

    “Most technology works in functional silos. This is why so many businesses provide disjointed, impersonal and disappointing customer experiences,” says INOVO CEO, Wynand Smit. “Our cloud contact centre solution, combined with our industry knowledge and experience, helps bridge that gap. We enable businesses to easily connect all their existing business apps, systems, customer contact channels and data sources, while adding and leveraging industry-leading DPA, contact centre, analytics and workforce optimisation technologies to boost efficiency and CX. We are focused on providing a single, flexible cloud solution that provides all the resources and insight needed for African businesses to effortlessly make CX improvements,” says Smit.

    “This partnership enables businesses to be in full control of their customer journey,” says Winston Ritson, Chief Operations Officer of Liquid C2. “It doesn’t matter if you are a bank, a hotel group, or a retail chain, the most critical element of a business is its customers, and through this solution, we enable seamless and hyper-personalised engagement with customers across all channels. This is what drives business success. We’re all about connecting people across Africa, and we are thrilled to offer our customers a better way to engage with theirs through INOVO’s secure cloud contact centre solution.”

    “As a company that continues to invest in connecting the African continent, Liquid is the perfect partner for INOVO. Through their infrastructure, we can ensure fast-delivery and technical capability in-country. Liquid C2 can also aid us immensely in selling our products in new markets as this partnership continues to grow,” says Wynand Smit, CEO of INOVO.

    Through their new partnership, Liquid C2 and INOVO stand ready to make it easier and quicker for contact centres to improve their CX end-to-end.

  • Mouka Changes Ownership to Dolidol Backed By DPI

    Mouka Changes Ownership to Dolidol Backed By DPI

    …makes smooth transition for sustainable market leadership

    Mouka, Nigeria’s leading brand of mattresses, pillows and other bedding products, recently announced its change of ownership to Dolidol, the market leader in Francophone Africa based out of Morocco.

    According to the CEO of Mouka, Mr. Raymond Murphy, this transaction sets the scene for bigger and greater things for the Mouka brand with this affiliation with a regional market leader.

    “In the light of this new development, Dolidol, a Moroccan market leader in the mattress space, will bring to the fore significant foam science, technical and engineering expertise to Mouka. As the market leader in Francophone Africa, Dolidol’s expertise will also be introduced to boost Mouka’s operations and the quality of its product portfolio”. Murphy said.

    The Chief Operations Officer of Mouka, Mr. Femi Fapohunda, also shared his excitement about this change in ownership. “With Dolidol’s stake in Mouka, our consumers and trade partners should look forward to new and ground-breaking innovations due to the technological expertise Dolidol brings onboard. In addition, from an operational point of view, we look forward to improved productivity and product quality that meet consumer needs and exceed their expectations.” Fapohunda said.

    Dimeji Osingunwa, Mouka’s Chief Commercial Officer and lead strategist behind Mouka’s unrivalled distribution of approximately 2,000 branded outlets nationwide shared his views on this transaction.  “I believe this strategic ownership will create additional investments in the expansion of the Mouka footprint within Nigeria and beyond our borders.  I look forward to the synergy between the Mouka and Dolidol in deploying a world-class route to market strategy”. Dimeji said.

    According to the Head of Human Resources of Mouka, Ifeoma Okoruen, the new owners of Mouka had positively commented on the capability of the Mouka team. “They had nothing but positive comments and compliments to make about the team across all job grade levels. They have also shown keen interest in the growth and development of the Mouka staff,” Ifeoma said.

    Our investigation of the basis for this transaction reveals that this was indeed a win-win situation for both parties. Dolidol and DPI also expressed excitement about the future of this transaction.

    The CEO of Dolidol, Mohamed Lazaar,  had this to say. “I believe the acquisition of Mouka will allow Dolidol to strengthen its presence in the continent and complement Mouka’s growth in the region with an addressable market of around 200 million Nigerians.”

    Mr. Walid Mougou also gave some additional insights into the strategic plans of Dolidol. According to him, Dolidol’s plans are centred around massive investment in Mouka, which will result in the development of the brand, people development, and the creation of more job opportunities.

    Speaking on this, Ms. Sofiane Lahmar, a Partner at Development Partners International (DPI), said, “As the most populous country in Africa, Nigeria shares many of the same trends as the rest of the continent, including positive demographics, a fast-growing middle class and rising consumer-spend. We remain confident in the future of the business and look forward to working with both management teams to execute the company’s ambitious strategy and vision,” she further explained.