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Tag: Moremi

  • FirstBank Sponsors Duke of Shomolu Production; As Awo and Aremu hit the Stage

    First Bank of Nigeria Limited has announced its sponsorship of ‘A Deep Dive Into History’, a theatre production from the Duke of Shomolu (DOS) Production House, spearheaded by Joseph Edgar. A deep dive into history comprises two exciting stage plays – Aremu and Awo, showing from the 22nd of August and will run every Sunday till the 12th of September 2021 at the legendary Glover Memorial Hall, Marina, Lagos.

     

    Aremu is a powerful depiction of the life and times of Chief Olusegun Obasanjo GCFR. The play takes us through his birth, the errant stages of his adulthood, exploring his peasant background, his travails as a freedom and human rights crusader and other milestones. Aremu is a rich cultural play that preaches hope to the audience, that they can be whoever they want to be. The play was written by Prof. Ahmed Yerima, the former DG of the National theatre and National Troupe.

     

    Awo on the other hand is a play that seeks to reintroduce the dying values of loyalty, integrity, vision building amongst others to the modern-day audience who seem to have lost their way in the fast and seedy lifestyle of modern-day Nigeria. This play is set to be directed by Mr. Makinde Adeniran FTA – Lagos State Chairman of the National Association of Nigerian Theatre Practitioners and is bringing 26 years of local and international experience to the play.

     

    With the sponsorship of similar socio-cultural plays in the creative arts industry such as Ayinla, Moremi, Makaliki, Duke of Shomolu Production’s Play (Emotan and Oba Esugbayi), October 1st (a movie) and the Calabar Festival, FirstBank’s sponsorship of ‘Duke of Shomolu Productions’ affirms the bank’s continued support for the development of arts in Nigeria under its First@arts initiative.

     

    First@arts is FirstBank’s platform for consolidating all its efforts in the arts, supporting the entire value chain of the creative arts, providing much-needed financing and advisory support, showcasing and facilitating the successes of the industry, and enabling customers to explore and access the wealth of opportunities the creative industry has to offer.

     

    Achieving these and a host of many others have been implemented through strategic partnerships with organisations like the British Council, Live Theatre Lagos, Freedom Park, Terra Kulture, and the Cross Rivers State Government (Calabar Festival), among others.

     

    Expressing her delight on the plays, Folake Ani-Mumuney, Group Head, Marketing & Corporate Communications, First Bank of Nigeria Limited said, “For over 127 years, FirstBank has been at the forefront of nation-building; enabling Nigeria and Nigerians through resourceful partnerships to build the Nigerian creative industry value chain, especially the arts and entertainment sub-sectors. We remain proud of this sponsorship that creates an excellent platform to showcase Nigeria to the world as being part of a collective goal to continually keep dreams and hope alive; holding strong to our commitment to reignite cultural heritage.”

     

    “Without a doubt, the theatre remains part of the creative and entertainment industry value-chain across the globe and indeed a powerful channel to drive our heritage and culture, which resonates with our legacy of being woven into the fabric of society.”

     

    The Duke of Shomolu Productions is a positive disruptive force that has been designed to aggressively push the agenda of “telling stories through performances”. In the last three years, the platform has engineered and fostered on Nigerian theatre audiences, some of the most eponymous works attracting over 50,000 people, attending their productions. The DOS production is a leading brand in the Performing Arts sector in Nigeria and was established in 2018. 

     

    According to research disclosed in PWC’s recent Entertainment & Media Outlook report, Nigeria’s entertainment market is expected to rise from $4.46 billion in 2018 to a $10.5 billion market by the end of 2023. In addition, with this initiative and other sponsored events, FirstBank is committed to strengthening its contribution to the development of the entertainment industry in the country.

  • FirstBank’s Sponsored ‘’First Class Material’’ Continues to Empower and Celebrate the Nigerian Youth.

    FirstBank’s Sponsored ‘’First Class Material’’ Continues to Empower and Celebrate the Nigerian Youth.

    First Bank of Nigeria Limited, Nigeria’s premier and leading financial services provider has again reinforced its commitment to Youth Empowerment and Entrepreneurship through its sponsorship of the docuseries “First Class Material” from the stables of Linda Ikeji TV

    Arguably Nigeria’s most valuable bank brand, FirstBank continues to pride itself as indeed the Bank of many firsts. First Class Material is a docuseries designed to celebrate Nigerians who are excelling in various fields of endeavour whether academic or non-academic. It is a programme that aims to chronicle the success stories of Nigerians who are distinct and exemplary in their achievements and importantly, a testament to the greatness of the West African country. This docuseries aims to make education, vocational training and skill acquisition trendy, attractive and fashionable to the nation’s human capital by celebrating and rewarding innovators and trailblazers in various sectors. First Class Material is a celebration of notable Firsts by Nigerians which underscores what FirstBank stands for. The essence of the programme is to have many more people informed and encouraged by the successes, thereby having these feats emulated in their chosen endeavours.

    First Class Material aims to change the narrative about Nigeria and Nigerians by highlighting the great work Nigerians are doing in different fields, including Academics, Technology, Arts, Music, entrepreneurship, and many more. It also aims to inspire others to aspire to excellence and to see hard work, legitimate work, and diligence as something rewarding and deserving of emulation. FirstBank was the official sponsor of the maiden edition of First Class Material by Linda Ikeji TV and based on its success, the Bank is now also sponsoring Season 2 which will commence 3rd week in August.

    This innovative partnership would have viewers exposed to Nigerians across the globe that have carved a niche for themselves by being exemplary and influential in their chosen endeavours and career path. Success stories of notable firsts and trailblazers would be highlighted, with viewers encouraged to go beyond limits and leave no stone unturned at making their dreams a reality. Like the first season, which showcased exceptional individuals, the forthcoming season promises to share truly inspiring stories of great feats and accomplishments by some of the most unassuming Nigerians, in the country and dotted around the world. FirstBank’s goal is to inspire the youth and encourage them to make informed choices, critical to securing their future whilst impacting mankind and society at large.

    FirstBank, historically, has had diverse interventions in promoting thought leadership and promoting initiatives that will stimulate the advancement of skill acquisition and capacity building for the Nigerian Youth to equip them for a bright future. The Bank’s sponsorship of the Programme is in tandem with the noble objectives of the bank which includes building and instilling values into its customers. FirstBank’s core values of people, passion and partnership very much align with the vision of the First Material towards building the youth to become tomorrow’s leaders. With over 127 years of continuous banking operations, First Bank of Nigeria Limited (FirstBank) is giving a good account of itself in this regard not only as a true financial powerhouse but also as a life enabler, helping Nigerians live better and achieve their dreams.

    Apart from the First Class Material initiative and in the furtherance of the Bank’s long term commitment to promote youth development, professional excellence and education, FirstBank has also in the past and currently actively supporting various activities and initiatives in the youth segment. The bank partners with Eventful Nigeria Ltd for Fashion Souk, a platform that creates an opportunity for players in the fashion industry to exhibit and sell their wares to the thousands of event participants. The bank, also in a bid to ensure the sustainability of the industry, recently introduced fashion design loans specifically designed to offer financial support to the participants in the textile industry.

    Through its First@arts initiative, FirstBank consolidates all its efforts in the arts, supporting the entire value chain of the creative arts, providing much-needed financing and advisory support, showcasing and facilitating the successes of the industry, and enabling customers to explore and access the wealth of opportunities the creative industry has to offer.

    Achieving these and a host of many others have been implemented through strategic partnerships with organisations like the British Council, Duke of Shomolu Productions, Live Theatre Lagos, Freedom Park, Terra Kulture, and the Cross Rivers State Government (Calabar Festival), among others.

    With the sponsorship of similar socio-cultural initiatives in the creative arts industry like Moremi, Makaliki, Oba Esugbayi stage drama, October 1st (a movie), the Calabar Festival and the recently concluded, The Voice Nigeria (Season 3) the Bank remains exemplary to expose the youth to a wide range of opportunities that are integral to the realisation of their dreams, as they contribute to the continued socio-economic development of their immediate environment and the country at large.

    Indeed, FirstBank remains a noble brand close to the heart of the youths and the deliberate efforts made by the bank has indeed been a catalyst of socio-economic growth of Nigerian youths and the nation as a whole.

    Culled from Nairametrics

  • FirstBank’s sponsored Movie, ‘Ayinla’, premises in Lagos today

    FirstBank’s sponsored Movie, ‘Ayinla’, premises in Lagos today

    First Bank of Nigeria Limited announces its lead sponsorship of the movie titled ‘Ayinla’, which is billed to premiere on today, Sunday, 13 June 2020.

    The movie is suspense-driven, narrating the life of Ayinla Yusuf, popularly known as Ayinla Omowura (an Apala musician), his rise to fame, his identity, the depth of his craft and music, and the basis for his relevance after his tragic death forty years ago as a result of a stab from his manager, Bayewu, during a bar fight on the 6th of May, 1980 in Abeokuta.

    Ayinla is directed by multiple award-winning and globally acclaimed Nigerian filmmaker and director, Tunde Kelani, and produced by Jadesola Osiberu.

    According to Tunde Kelani, filmmaker and founder, Mainframe Opomulero Productions,” the making of Ayinla allows us to throw a glance over our shoulders to our often-neglected intangible heritage. Nigeria is blessed with huge cultural diversity and locked away are thousands of stories we can share with a global audience.  FirstBank’s partnership with us at this stage is not a mere coincidence, owing to its over hundred years of historical contribution in unlocking the huge potentials in Nigeria which can offer continental and global audiences”.

    With the sponsorship of similar socio-cultural initiatives in the creative arts industry like Moremi, Makaliki, Oba Esugbayi stage drama, October 1st (a movie) and the Calabar Festival. The Bank’s sponsorship of ‘Ayinla’ affirms the Bank’s support for the development of arts in Nigeria under its First@arts initiative.

    First@arts is FirstBank’s platform for consolidating all its efforts in the arts, supporting the entire value chain of the creative arts, providing much-needed financing and advisory support, showcasing and facilitating the successes of the industry, and enabling customers to explore and access the wealth of opportunities the creative industry has to offer.

    Achieving these and a host of many others have been implemented through strategic partnerships with organizations like the British Council, Duke of Shomolu Productions, Live Theatre Lagos, Freedom Park, Terra Kulture, and the Cross Rivers State Government (Calabar Festival), amongst many others.

    Ayinla appeals to a multifaceted audience that cuts across fans of highlife and afrobeat music, the youth, and the elite Yoruba demography. It features some of Nollywood’s favorite stars including Adedimeji Lateef who played the role of Ayinla Omowura, Kunle Afolayan, Bimbo Ademoye, Mr. Macaroni, Omowunmi Dada, Ade Laoye, Jumoke Otedola, and Bimbo Manuel.

    Speaking on the movie, Jadesola Osiberu, Movie Producer & Founder, Greoh Studios said, “Working with the great Tunde Kelani is something I have wanted to do for a long time, and I am so glad that we were able to do it on a project like Ayinla. This collaboration was an interesting experience, and I am glad everyone finally gets to see the film we made in the cinemas nationwide from 18 June 2021. I’d like to thank the management of First Bank of Nigeria Limited for choosing to come on this journey with us.”

    Expressing her delight on the movie, Folake Ani-Mumuney, Group Head, Marketing & Corporate Communications, FirstBank said; “For over 127 years, FirstBank has been at the forefront of nation-building; enabling Nigeria and Nigerians through resourceful partnerships to build the Nigerian creative industry value chain, especially the arts and entertainment sub-sectors.  We remain proud of this sponsorship that creates an excellent platform to showcase Nigeria to the world as being part of a collective goal to continually keep dreams and hope alive; holding strong to our commitment to reignite cultural heritage.”

    “Without a doubt, the movie industry remains part of the creative and entertainment industry value-chain across the globe and indeed a powerful channel to drive our heritage and culture, which resonates with our legacy of being woven into the fabric of society.”

    According to research disclosed in PWC’s recent Entertainment & Media Outlook report, Nigeria’s entertainment is expected to rise from $4.46 billion in 2018 to a $10.5 billion market by the end of 2023. In addition, with this initiative and other sponsored event, FirstBank is committed to strengthening its contribution to the development of the entertainment industry in the country.