Tantalizers PLC, Nigeria’s emerging foodtainment conglomerate, is pleased to announce the signing of a Memorandum of
Understanding (MoU) dated 25th June, 2025 on its partnership with Degue Broadcasting Network (DBN) Television, one of Nigeria’s oldest privately-owned broadcast television networks, which has been inactive. The partnership, according to industry analysts, will not only lead to the revival and resuscitation of DBN Television but also bring the infusion of innovative ideas into television entertainment and broadcasting in Nigeria.
This MOU, which marks a significant milestone in Tantalizers’ ongoing diversification strategy, sets the framework for the eventual takeover and integration of DBN Television into Tantalizers PLC’s emerging entertainment and media division.
The partnership is a strategic leap in the Company’s ambition to expand its presence beyond food and hospitality, positioning Tantalizers PLC as a key player in Africa’s creative economy. DBN TV’s broadcasting infrastructure will present an opportunity
for Tantalizers PLC to build a multi-platform content hub, empowering millions of viewers across Nigeria and indeed the African continent.
“We are excited about the future this agreement represents. The takeover of DBN Television and its revival will enable us to amplify our voice in the media space and tell the African story to empower Africans”, said Adam Nuru, the Chairman of Tantalizers PLC.
Mr. Osa Sonny Adun, Chairman of DBN declared that “the new TV channel, to be birthed from this partnership, with infusion of the right capital and content, will change television in Africa forever; offering terrific empowerment for all”
DBN was founded in the United States of America in 1984 and incorporated in Nigeria in 1986, DBN is a total communication and entertainment conglomerate involved in terrestrial broadcast in Lagos and Abuja apart from content development and distribution. DBN relayed live to millions of viewers in Africa, the 1984 Los Angeles Summer Olympics thus earning the enviable and distinctive mark of being the first African company to market and televise to viewers on the continent an IOC event.
DBN’s foray into TV broadcast came with the deregulation of the broadcast industry in Nigeria. DBN began operation 1995 in Lagos. Since then DBN- Your Choice Station has grown in leaps and bounds to become the people’s favourite in its area of operation- Lagos and Abuja. It was popular with Kenny G Saxophone music sign tune. The station was popular with movies and also prominent with the dissemination of various entertaining programmes and events. It ceases to be popular also in the early 2000s.
Both parties have agreed to proceed with due diligence and regulatory approvals in line with applicable laws. The definitive acquisition agreement is expected to be finalized in the coming months. This transaction builds on Tantalizers PLC’s recent media-focused investments, including its recent acquisition of the Tade Ogidan-owned Grand Media Projects Limited.
